We Are The Leading Network of Building & Remodeling Professionals
Serving the Greater Rochester & Finger Lakes Region. Unlock Exclusive Industry Benefits & Growth Opportunities.
About Us
Find the Home Pros connects homeowners and homebuyers with trusted professionals across Upstate New York. Backed by the Rochester Home Builders’ Association and the Upstate Building Industry Alliance, we bring together builders, remodelers, trades, and suppliers to create a reliable, one-stop resource for anyone planning a home project.
Our network offers expertise in every aspect of building, remodeling, and home improvement—ensuring that when people search for professionals, they find skilled businesses they can trust. By fostering these connections, we help strengthen the local industry and make it easier for homeowners to turn their vision into reality.
Rochester Home Builders’ Association (RHBA)
Founded in 1934, the Rochester Home Builders’ Association is one of the original eight associations that established the National Association of Home Builders (NAHB) in Washington, D.C.
Today, RHBA is one of the most active of New York’s 16 chapters, representing hundreds of members, including:
- Home builders & remodelers
- General contractors & tradespeople
- Suppliers & lending institutions
- Businesses that support the building and remodeling industries
Through RHBA, businesses gain access to training, networking, and advocacy, while strengthening the local building community.
Community Impact: RHBA also operates the Construction Industry Foundation (CIF), a 501(c)(3) nonprofit that provides scholarships for students entering the residential construction field and educational resources for the public.
Upstate Building Industry Alliance (UBIA)
The UBIA was created to serve smaller businesses—those with fewer than 10 employees or those doing less than 20% of their work in new construction.
UBIA members enjoy the same benefits as RHBA members, including:
- Industry updates
- Education & training opportunities
- Networking with peers across the construction spectrum
Together, RHBA and UBIA provide a strong foundation for businesses of all sizes.
National Association of Home Builders (NAHB)
The NAHB is the nation’s largest network of builders, innovators, and problem-solvers dedicated to strengthening communities. With more than 600 chapters nationwide, NAHB provides members with:
- Knowledge – Education, training, and resources for growth
- Networking – Connections with peers and industry leaders
- Expertise – Access to industry experts and solutions
- Advocacy – A voice at the local, state, and national levels
- Savings – Exclusive services, discounts, and programs
NAHB protects the American Dream of housing opportunities for all while empowering members to succeed.
New York State Builders Association (NYSBA)
Founded in 1951, the NYSBA works in partnership with its 14 local affiliates and NAHB to represent the building industry across New York State.
At the state level, NYSBA ensures a strong business environment and advocates for the ability of members to provide quality housing for every New Yorker.
Together, RHBA, UBIA, NYSBA, and NAHB form a powerful alliance—the voice of the building industry, from Rochester to Washington, D.C.
Building Connections. Supporting Professionals.
Strengthening Communities.
Find the Home Pros is powered by the Rochester Home Builders’ Association (RHBA) and its partners. Together, we connect homeowners with trusted professionals while supporting the businesses that shape our community.
Scholarship Opportunities
The Construction Industry Foundation, a 501c(3) not for profit under the management of the Rochester Home Builders’ Association offers the following scholarship opportunities:
Who is the CIF?
How the Construction Industry Foundation (CIF) supports the growth and development of a skilled workforce in the Residential Building and Construction Industry.
$1,000 Continuing Education Scholarship
$1,000 Scholarship for those continuing their education after high school in a field related to Residential Building and Construction
$750 School to Work “Toolbox” Scholarship
$750 School-to-Work ‘Toolbox’ Scholarship for those going directly from high school to the workforce in a field related to residential building and construction.
Additional scholarship opportunities are available through our affiliated New York State Builders Association and their Research and Education Foundation. You can find more information at this link.
Industry Updates
- Industry information delivered direct to your inbox and mailbox
- Updates on latest developments and changes – and how they affect your businesses
- Answers to industry related questions from knowledgeable professionals
- Seminars and educational programs when there are changes in laws and regulations that may affect your business
- Business management tools to help you run your business efficiently and be more profitable
Member Discounts
- Free safety program and toolbox safety talks for your business
- Discounts on Microsoft Office training classes
- Members Only access to business contracts and warranties
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Discount programs that include:
- ✔ Cell phone discounts
- ✔ Fleet Fuel Savings Program
- ✔ Office Supplies discounts
- ✔ Shipping discounts
- Free membership for you and your employees to MyBetterBenefits with 100’s of discounts
- Access to health insurance
Business Promotion
- Your affiliation with Rochester Home Builders’ Association and Upstate Building Industry Alliance, two trusted area organizations, sets you apart from your competition.
- Through the marketing of FindTheHomePros.com to the public, homeowners can easily find member businesses for their home projects. Easy search options direct them straight to your business!
- Members receive a free business listing each year in our popular ROC HOME Magazine distributed each March at the ROC Home & Garden Show to thousands of homeowners.
- Members enjoy exclusive discounts on exhibit space at the ROC Home & Garden Show attended by an average of 8k homeowners annually.
- Sponsorship opportunities are offered to members for business to business promotion at events throughout the year.
- Members are invited to attend General Membership Meetings held multiple times throughout the year to mingle with peers and meet potential business partners while getting updates on industry and association news.
Join Upstate NY’s elite
If you’re the best at what you do, you’re in good company with us.
Client’s Reviews
“I cover a very large territory and have the opportunity to be a member of many organizations. Yours has the best reputation for providing important programs, services, and events to your members.”
Ed Osterhoudt
Parksite Inc.
The organization provides worthwhile information, seminars, and timely advice. I have found the entire staff to be responisve and ofter able to solve a problem or make us a better company.
John Romagnola
California Closets Company
The Association is responsive and hands on. It’s a great source for networking.
Dave Allerton
Kitchen Express II LLC
They are very helpful and a wonderful staff who are always willing to guide and help you with any issues you may have.
Henry Isaacs
Henry Isaacs Home Remodeling
We stand by our
If you’re not satisfied with the benefits and value of your membership,
we’ll refund the local portion of your dues after one year.
Call (585) 272-8222 for details.
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